Launch piece introducing Team Heretics’ 2025 LEC roster. My focus as Director of Photography was aligning story, performance, and brand voice so the message lands fast and clean across platforms. I led pre-production with the creative and comms teams, translated campaign goals into a shot plan that serves edit and sound design, and kept set logistics tight to protect schedule and athletes’ availability. The result is a compact, replayable asset built for hype, roster recognition, and social cutdowns.

Role
Director of Photography — creative translation, camera strategy, on-set leadership, and post liaison.

Scope
Pre-production breakdowns, shot prioritization for multiple deliverables (master, teasers, social), coordination with talent and coaching staff, on-set efficiency under strict time windows.